Monday, April 8, 2024

EGYM Acquires Hussle in Partnership with IHRSA

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Title: EGYM Acquires Hussle to Expand Corporate Fitness Network

Introduction:
EGYM, a global fitness technology and corporate health innovation leader, has acquired Hussle, a prominent player in the UK’s corporate fitness market. This partnership aims to bolster EGYM’s position in Europe’s growing fitness market through its corporate fitness network, EGYM Wellpass.

Expanding Access to Fitness Facilities:
Wellpass offers employers affordable products and services to promote employee fitness and well-being through a network of partner facilities. With the integration of Hussle, employees now have unlimited access to over 1,500 gyms, pools, and spas across the UK, covering 96% of UK regions.

CEO Perspectives:
EGYM CEO Philipp Roesch-Schlanderer praises the founders of Hussle for their entrepreneurial spirit and commitment to enhancing the fitness industry. Jamie Ward, CEO of Hussle, expresses excitement about joining forces with EGYM to realize their shared vision of making fitness accessible to all. Neil Harmsworth, COO of Hussle, highlights the strategic potential of merging gym tech with corporate benefits.

Market Growth and Potential:
Hussle experienced over 250% growth in corporate sales in 2023, reflecting the robust demand for corporate wellness programs. Industry experts project a steady growth rate in the corporate wellness market globally, driven by increasing awareness of the benefits of employee health and well-being.

Operational Details:
Companies can partner with EGYM Wellpass or Hussle to provide employees with access to a wide range of fitness facilities and online courses. Tax benefits further incentivize participation, making corporate fitness programs appealing to a broader audience.

Conclusion:
The acquisition of Hussle by EGYM demonstrates the commitment to revolutionizing corporate wellness and expanding access to fitness facilities for employees across Europe. This strategic move not only benefits fitness clubs, employees, and employers but also contributes to the overall well-being of national economies.

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